Senior Seminar & Portfolio

My Resume!!

I wanted my resume to be simple and clean while still maintaining a fun and interesting persona. I wanted the viewer to be able to look at it and not be punched in the face with unnecessary graphs, charts, and graphics. Originally, all these things were on my mind, but I don’t think until my final draft did I really make my resume as simplistic yet aesthetically pleasing as possible.

 

bc3-19-04

My first draft went along with my first logo. A psychedelic effect applied to many different parts of my layout. I included an image of myself that I illustrated as well as a graph to help display my skills and what exactly I use them for. This layout, while interesting, is too busy and cluttered for a resume. The psychedelic effect, just as with the logo itself, confuses and annoys people. The image of me is, quite frankly, creepy placed in the center of my resume. And the graph isn’t interesting enough for me to keep it there. These feelings led me to my next version!

bc3-19-06

My second layout was much simpler and cleaner and easier on the eyes. Again though, I felt it was burdened with excess graphics. I had too much whitespace in the bottom right hand corner and I attempted to fill it up with something but the graphic looks odd and unnecessary on the page. I liked the graph I created but felt that it needed to be altered somehow in order to make it more clear to the viewer. I also felt that my work experience and my freelance experience should go under one section.

 

bc3-19-09

My third version got an entire makeover. I took away the grey background and gave some life to my resume. I kept things simple and organized, kept the graph because I thought it was clever, and brought my logo down to the bottom of the page. While I like the concept, I felt that the graph had to go. I knew that I liked it but I felt that it wasn’t necessary as a design element and overcomplicated a very simple thing. I also felt that I should elaborate more on my work experiences.

bc3-19-13

This is my final logo. I took away the graph, expanded my explanation of my time at my places of work, and I created a light and simple layout that allows the page to breathe. I think that this is the best design out of the rest that I have created and I thoroughly enjoy this design.

Standard
Senior Seminar & Portfolio

Lock + s = Locks

This is the one!

So, even though my last ideas weren’t what I wanted as my logo, the concept still stuck with me. My name is definitely the most representational thing about who I am. It was simply how I used my name that mattered.

I thought for a long time about how people always call me by my last name, “Locks.” It’s been happening for years and I’m actually really fond of it. As you can see in my earliest sketches of logo ideas I had many lock and keyhole sketches but decided to go with the octopus route instead. After brainstorming for cool lock or keyhole designs, I wrote a list of things I wanted my logo to be. The list consisted of a few things like clarity, simplicity, authenticity, and it had to be interesting and clever.

I was messing around with a lock graphic I had made when I realized that it doesn’t actually say “locks” it simply says “lock” if I have a lock as my logo; I would have to add an “S” to it for it to be correct. And thus, my first draft of my logo was born:

bc1-19

I love this. With all my heart. I think it is eye-catching, clever, simple, and memorable. I think it represents me well. I think it can be used anywhere. I think it’s perfect….except for the fact that it makes some peoples eyes go cross.

This sad realization led me to keeping the logo but simply altering the psychedelic effect:

bc2-19-20

I decided to use this green because I felt that it was bold and just enough between green and yellow-green to not be considered vomit colored while still being an uncommon color green. I think this design is much more simplistic to look at than the other one simply because of the lack of the effect. While I enjoy this logo, due to changes in my resume, I decided to change my logo to:

bc3-19-21

 

This logo, by itself, looks mildly childish but I honestly don’t hate that. It seems young, fun, clever, and excited. I am all (at least I hope I am) of these things and I feel proud to have this logo represent me. I think through my entire logo adventure of starting over and over again I really changed my logo for the better and I’m excited to use this design on my work.

Standard
Senior Seminar & Portfolio

Hello drawingboard, it’s nice to see you again!

Well a new week a new idea for my personal logo! This time I went a whole new route. Forget the octopi and leave the ocean behind! This time I decided that what I really wanted was something that truly represented me. While octopodes do have some personality traits and I would like my logo to embody, I felt that it wasn’t a good representation of who I am. And after not coming up with any ideas after far too long of a time, it finally dawned on me that one thing that definitely represents me is my name!! I didn’t want it in to be just a typeface that could be downloaded by anyone, though, I wanted it to be hand rendered and created by me. I wanted it to be bold but not too bold and decorative while still modern. My sketches led me to this:

laurenlocks_sketch

and then, when cleaned up a bit and redrawn with sharpie, this:

laurenlocks_sharpie

 

As you can see, I didn’t finish the sketch because midway through I stepped back and took a look at it and really felt nothing at all. It wasn’t exactly what I had in mind but because of that it felt unusable.

After this I kind of gave up on sketching for a bit and decided to take my mind to Illustrator and see what I could come up with! I still had the idea of using my name on my mind but instead of using my full name, I decided to use just my initials instead.

 

l_shadow

 

There’s not much to say about these logos except that I don’t love them. I really enjoy the style and I think it would look very cool on a piece of paper but like times before, it says nothing about me. I want my logo to be able to give the viewer a little taste of my personality and these are bland and contain no personalities at all. So, while they’re interesting graphics, I can’t use them as my logo.

Standard

In order to see how the app would run when a user is using it, I created a paper prototype of the app and recruited a non-graphic designer friend to help me test it out.

The trial consists of my friend going through the app as she would if it were really on her iphone. Throughout the trial I talk to her and explain what does what and why it does that. I answer any questions she may have and also listen to her critiques and comments.